When Glossier launched in 2014, it completely revamped the way women (especially Millennial women) see beauty products. Founded by Into The Gloss blogger Emily Weiss, Glossier (pronounced gloss-ee-ey) offers “beauty for real life” and lives by the motto “skin first, makeup second.”

Though all Glossier’s products are sold as separates, the company offers multiple kits, including Phase 1 and Phase 2. Phase 1 is skincare; Phase 2 is makeup.

Phase 1 [source: Les Petites Pestes]

Phase 1 includes Milky Jelly Cleanser, Priming Moisturizer, Balm Dotcom (a skin salve) and Perfecting Skin Tint, which comes in five different shades that remind me a ton of the five skin tone options for iOS emojis.

Phase 2 includes Boy Brow, a number-one bestselling brow gel, Stretch Concealer and Generation G, a matte lipstick. Boy Brow is available in four different natural shades, including clear, while stretch concealer is offered in the same five shades as the skin tint. Generation G comes in six collectable colors that flatter all complexions.

In June 2016 Glossier introduced Haloscope, its “dew effect” highlighter in the shades Quartz (pearl) and Topaz (a sun-kissed gold). Unlike any other highlighters on the market, Haloscope features a “dual-delivery formula” according to Glossier’s site.

“The outer halo is infused with genuine crystal extracts for all-day enlightenment, with a solid oil core of vitamin-rich moisturizers for a hydrated, dewy finish.”

The Supers [source: Glamour]

Three months later the New York-based company launched The Supers, a collection of three skin serums. Super Glow revives dull skin; Super Pure eases redness, blemishes and breakouts, while Super Bounce replenishes tight, dehydrated skin.

Essentially, The Supers (which come in adorable, baby bottle-like containers) are essentially “supplements for your face: potent, fast-absorbing treatment serums packed with vital nutrients to bring your skin the boost it needs today,” according to the site.

Like I said, you can buy all three individually, but Glossier offers a $19 discount on the set of three, because “you’re not just a ‘skin type’—your needs change throughout the month, and your product lineup should help you adapt.”

Other notable Glossier products include flavored Bomb Dotcom (in cherry, rose, mint and coconut), two face masks (including Mega Greens Galaxy Pack to detox skin and Moisturizing Moon Mask to soothe dry skin) and the heavy-duty, yet lightweight Priming Moisturizer Rich, which launched last month.

Authentic Glossier skincare and makeup is only available through its official website, as well as at in its New York City showroom. Not only do these products really work, Glossier’s packaging–its aesthetic, if you will–is in a league of its own. Clean white containers with black italicized writing and powder pink (also known as “Millennial pink” and, of course, “Glossier Pink”) accents look perfect on bathroom counters (and Instagram feeds) across the globe.*

British-born, Orange Country-raised model and activist Emily Ratajkowski achieves her signature bushy brows with the help of Boy Brow, and Italian blogger-turned-musician Patricia Manfield does the same.

Emily Ratajkowski getting ready at home for a night out [source: Into the Gloss]

It is safe to say Glossier knows what Millennials want when it comes to beauty; it is a happy medium between the drugstore makeup you wore in middle school and the aloof high-end products sold at Sephora. And, even if you still enjoy certain drugstore and high-end skincare and makeup, Glossier’s goodies will fit right in with all your long-time favorites and current go-to’s. In fact, everything from Glossier has the potential to become one of them.

Personally, I own Haloscope in both Topaz and Moonstone (a limited edition silvery shade released during the 2016 holiday season), No. 1 Pencil (a limited edition charcoal-colored gel eyeliner also released during the 2016 holiday season), Super Pure, Bomb Dotcom, Boy Brow in brown and Stretch Concealer in medium.

Haloscope in Topaz (left) and Quartz (right) [source: Bustle]

I know firsthand that all of Glossier’s products arrive at your doorstep in impossibly cute, on-brand packaging. No matter what you order, you receive a reusable pink zipper pouch (perfect for storing pens, pencils and, duh!, toiletries) and a sheet of Glossier stickers that just so happen to apply flawlessly to the company’s products.

For those of you who can’t seem to get enough Glossier, you can also order a set of three pink zipper pouches, a gray crewneck sweatshirt and a terrycloth headband–both emblazoned with the company’s logo–through the website.

Of course, there is always social media, too. Glossier’s Instagram feed (@glossier) is full of real-life women who use the company’s products, as well as short clips of the products in action and a ton of other inspo. The best part is, every single image and video perfectly reflects Glossier’s one-of-a-kind style. This is a company that knows its audience and uses new media optimally in order to attract hundreds of thousands of followers–403,000, to be exact.

*While Glossier currently ships only within the U.S. and to Puerto Rico, It girls all over the world stop by the showroom to stock up on their Glossier must-haves.

Click here for 20 percent off your first Glossier order!

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Kanye West is no stranger to the spotlight, and he is often on the receiving end of praise for his sense of style, which he passed on to his wife Kim Kardashian and daughter North West, 3, over the past several years. So, it was no surprise when the 39-year-old rapper released his first clothing line, known as Yeezy Season 1, in late 2015.

On February 15 West debuted Yeezy Season 5 during New York Fashion Week. The rapper-turned-designer showed 31 looks–both men’s and women’s–which were largely monochromatic and mix-and-matchable. Models included Playboi Carti, Luka Sabat and 19-year-old Somali-American Halima Aden, according to The FADER.

The mood inside Manhattan’s Pier 59 studios was intimate and fast-paced, lasting only 15 minutes, according to Highsnobiety. Thanks to a four-sided pillar that projected all 31 looks, there wasn’t a bad seat in the house despite the extremely dim lighting.

[source: Twitter user @DondaCreate]

Arguably his most famous–and most copied–collection is Yeezy Season 3, which features flesh-toned tattered sweats and t-shirts (both cropped and oversized) and sneakers, known as Yeezys, in collaboration with Adidas. On the heels of this collection came the s0-called “athleisure” trend that is still in full force today, as well as the rise of flesh-toned, skin tight leggings and bodysuits.

This season, however, West favored richer, darker hues like maroon, army green and charcoal. There were also four sky blue and turquoise-toned looks that featured flannels and high-rise jeans reminiscent of the 1990s grunge fad. Additionally, the Atlanta-born, Chicago-raised father of two showed several styles of baggy outerwear, including bombers, pullovers, weatherproof coats and two luxe, full-length furs.

Still, Yeezy maintained its signature sportswear vibe. Its fans are drawn to the relaxed and more comfortable style because it works better in today’s fast-paced world, making Yeezy an innovative and influential name in the fashion industry.

“Instead of a wistful nostalgia for the past, or a storied worship of hard-wearing goods, the clothes celebrate America as it is, not a bleary eyed look at ‘the way we were,'” according to Jilan DeLeon of Highsnobiety.

In other words Yeezy Season 5 features several notable Western-inspired silhouettes, while incorporating 21st Century wearability.

Though West himself did not make an appearance on the 15th, his wife Kim sat front row alongside Vogue’s Editor-in-Chief Anna Wintour and even motioned for Wintour to join her backstage after the show, according to the Chicago Tribune, West’s hometown paper.

[source: Twitter user @DondaCreate]

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It seems everyone has been loving fishnet stockings this season, and I am definitely on the bandwagon. Last week I decided an oversized white pair was the perfect change of pace from the basic black pair leftover from Halloween. So far, they’ve been making a great transition piece from winter to spring given the mild weather we’ve been having in West Virginia.

I also picked up an old school denim miniskirt from Poshmark that I’ve been oh so obsessed with styling because it is super versatile. To play it safe I found a plain, medium rinse denim mini (originally from Guess Jeans), and I just can’t get enough of it. Denim minis make the perfect alternative to all my favorite jeans; they match everything, but they’re much flirty-er and more feminine.

The white fishnets and this denim mini are a match made in heaven. I absolutely love the classic, vintage vibe the white and denim combo gives off, so much more than I love black and denim together. So, I’ve been styling this look with plain white t-shirts and bodysuits. It looks clean and put-together, but it is still really simple and casual.

I tied everything together with a faux fur statement coat and black Chelsea boots, and opted for no other accessories or jewelry besides my nameplate necklace.

Faux fur coat, Free People, no longer available

Bodysuit, American Apparel, $26

Fishnets, thrifted via Poshmark

Denim miniskirt, thrifted via Poshmark

Booties, Free People, no longer available

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It girl and mega babe Emily Ratajkowski–better known as @emrata–caused quite a buzz on February 13 when she tweeted the following:

Sat next to a journalist from the NYT last night who told me ‘Melania is a hooker.’ Whatever your politics it’s crucial to call this out for what it is: slut shaming. I don’t care about her nudes or sexual history and no one should.

The 25-year-old brunette bombshell, who is a known feminist, activist and Bernie Sanders supporter, defied the mainstream media when she defended First Lady Melania Trump on social media.

In response to Ratajkowski, Trump tweeted the following via her @FLOTUS account:

Applause to all women around the world who speak up, stand up and support other women! @emrata #PowerOfEveryWoman #PowerOfTheFirstLady.

Ratajkowski at an anti-Trump protest at Los Angeles International Airport (LAX) [source: Instagram user @emrata]

Since then Jacob Bernstein came out via Twitter (@BernsteinJacob) as the alleged New York Times journalist who slandered Mrs. Trump in what he thought was a “personal conversation” with Ratajkowski.

“My mistake, referring to unfounded rumors, shouldn’t reflect on anyone else and I apologize profusely,” Bernstein writes.

United Kingdom-born, Orange County-raised Ratajkowski often uses her social media platforms to express her viewpoints on feminism and women’s rights, sexuality, police brutality and the Black Lives Matter movement, education and public funding of the arts. Her opinions always align with that of the mainstream liberal media’s. In fact, she gained esteem last February when she told her coming-of-age tale known as Baby Woman in an essay on Lenny Letter.

Though Ratajkowski conforms to conventional beauty standards (let’s face it: she’s gorgeous, and admits to both wearing makeup and shaving her underarms), she was raised by very liberal parents in very liberal environments. Growing up, her parents took her to nude beaches in Europe and exposed her to nude forms in photography and art.

Becoming comfortable with the naked body early in life prepared Ratajkowski for nude modeling; in 2013 she became a household name after appearing topless and in only a flesh-toned thong in Robin Thicke’s “Blurred Lines” music video.

In a 2014 interview with Ocean Drive’s Ray Rogers, Ratajkowski states, “We have this culture of men, especially, watching pornography, but then [they are] offended by a classic nude portrait or photograph, and I’ve never felt that way.”

Ratajkowski posses as Lady Godiva for Harper’s Bazaar, July 2016 [source: Harper’s Bazaar]

Despite her level of comfort with nudity (including her own), Ratajkowski is no stranger to criticism and shame for being openly sexual. After sharing a photo from a Harper’s Bazaar interview last July, in which she posed nude, British journalist and television personality Piers Morgan tweeted at Ratajkowski, “Do you want me to buy you some clothes? You look freezing.”

Ratajkowski responded, “@piersmorgan thanks, but I don’t need clothes as much as you need press.”

Morgan then tweeted, “Given I have 4.2 million more followers than Ms @emrata, I think she might be the one in need of more press” and “Emily Ratajowski posing FULLY-CLOTHED would be a bigger news story.”

In addition to standing up for herself and for current First Lady Melania Trump, Ratajkowski was praised when she posted a topless, albeit censored, snapshot alongside Kim Kardashian last March. The caption reads, “However sexual our bodies may be, we need to h[a]ve the freedom as women to choose wh[e]n & how we express our sexuality.”

This controversial tweet came on the heels of a naked selfie Kardashian posted on Instagram, which received a ton of criticism from those who seek to shame Kardashian for her overt sexuality.

Ratajkowski at an anti-Trump protest the day after his inauguration [source: Instagram user @emrata]

As the old saying goes, no good deed goes unpunished. Teen Vogue contributor Brittney McNamara sheds light on the Ratajkowski-Trump situation in an article published February 13:

‘Whatever your politics it’s crucial to call this out for what it is: slut shaming. I don’t care about her nudes or sexual history and no one should,’ Emily wrote on Twitter. ‘Gender specific attacks are disgusting sexist bullshit.’

There are many reasons to watch what Melania does and how she handles the office of the First Lady. But her sexuality has nothing to do with her execution of office. Melania has claimed the escort rumors are completely false and the Daily Mail has indicated there is no evidence to suggest they are true. More importantly, alleging someone was a sex worker and using that as an insult is not OK. Being a sex worker can be a personal, valid choice. So even if she were a sex worker, it shouldn’t matter because it has nothing to do with whether she would be a good First Lady. Like Emily said, this is a gender-based attack. It seeks to undermine Melania as an intelligent woman by bringing up her sexual history. It depends upon the old idea that women can’t be both sexual and successful, and that’s frankly just untrue (something Emily has schooled us on before).

Regardless of your politics, attacking Melania with sexist, slut shaming insults will do more harm than good.

Though her views differ greatly from that of the Trump Administration (and my own), Ratajkowski deserves praise from all sides of the political spectrum. Wise beyond her years, Ratajkowski exhibits true feminism–not the so-called “Internet feminism” that plagues social media today. Instead of engaging in the hypocritical, all-bark-and-no-bite feminism to which her peers often turn, she uses her social status to stand up for what is right–not what is popular. Her voice is a breath of fresh air that sets her apart from other Hollywood-type stars and mainstream media leftists.

Ratajkowski at a New Hampshire Bernie Sanders rally in early 2016 [source: Instagram user @emrata]

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As of their March 2017 issues, all of the so-called “Big 4” magazines–American Vogue, British Vogue, Vogue Paris and Vogue Italia–have featured model and social media starlet Gigi Hadid on their covers not once, but twice each. The 21-year-old graces American Vogue’s March 2017 issue alongside Liu Wen, Ashley Graham, Imaan Hammam, Adwoa Aboah, Vittoria Ceretti and fellow social media starlet Kendall Jenner.

While it is no secret that our social media-obsessed world favors younger, trendier models like Gigi Hadid over the aloof models of yesteryear, many critics question whether it’s hard work or sheer nepotism that lands a gal on the cover of the most well-known fashion magazine in the industry.

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Hadid caused quite a buzz when she debuted a super slender physique in preparation for the Victoria’s Secret Fashion Show late last year. The SoCal-native has always been in fantastic physical shape (she played volleyball for 12 years growing up), but Hadid’s figure went from athletic to ultra thin in the few short years it took her to become a household name.

Although some remain skeptical about Hadid’s weight loss methods, she credits her killer body to daily boxing workouts and an overall healthy lifestyle that includes clean eating (and the occasional cheeseburger to “stay sane”), according to Daily Mail. This may be a sign the girl-next-door beauty is taking her career as a model more seriously than she may have in the past.

However, Vogue’s March cover still raises concerns that the publication (and the media in general) favors clicks, views and sales over quality content and real diversity. The cover stars, half of whom are arguably celebrities more so than they are models, take the place of veterans who made a name for themselves in the modeling industry without the help of social media.

Adriana Lima and Snejana Onopka both have three total “Big 4” covers each, and Magdalena Frackowiak has just one “Big 4” cover. At just 21-years-old Hadid has an astonishing eight “Big 4” covers.

Sure, social media starlets like Hadid and Jenner are quote-unquote good for magazines; with this younger generation of models on its cover, Vogue will undoubtedly receive a ton of buzz and maintain its relevancy (not to mention, it will also attract a younger generation of readers). But, are the younger cover girls as talented as the veteran models? And, do It girls like Hadid and Jenner truly have a place in high fashion alongside the likes of Liu Wen?

Something can definitely be said for the amount of fans these social media starlets have. Hadid has 29.4 million followers on Instagram, and Jenner has a shocking 74.1 million—they gained a cult following and have millions of fans who are eager to buy any publication with their faces on it. On the other hand, 29-year-old Wen has a mere 2.5 million followers on Instagram and does not typically cause excitement among the mainstream media and social media when she appears on magazine covers or runways.

Marketability among It girls could possibly be attributed to their overall likability. While her work has surely improved, Hadid still is not the strongest, most talented model out there. But, she does have a positive attitude and more relatable lifestyle than most traditional models seem to have. Though Hadid may be the daughter of a Real Housewives of Beverly Hills star, she attended public high school and admits to eating cheeseburgers, after all.

To put it plainly, veteran models seem inaccessible and standoffish; Hadid and co., by comparison, are down-to-earth, friendly and more realistic.

Hadid’s likable, relatable personality may be what landed her a spot on Love Magazine’s 2016 advent calendar. While Hadid’s short by Dan Jackson went live on the 24th day (Christmas Eve), her younger sister Bella’s turned heads on the first day (December 1, 2016). Other young It girls, including Kendall Jenner and Emily Ratajkowski, filled the days in between; veterans like Alessandra Ambrosio and Heidi Klum appeared sparingly.

Although Hadid struts her stuff in a skimpy fishnet bikini, its neon pink color comes off as youthful and nonthreatening, and the mirror selfies she takes for the camera are something to which most of her fans can relate, despite the fact that they happen in one of New York City’s most popular hotels.

Pictured left to right: Wen, Graham, Jenner, Hadid, Hammam, Aboah, Ceretti [source: New York Magazine]

Similarly, the array of seven models on Vogue’s March cover sport tight black tops and bold hot pants–but, their diverse features and soft smiles attract readers who may be scared off by a more artistic, unapproachable cover on newsstands. To bring in more readers Vogue.com supplements this issue with an online beauty article featuring quickie interviews from five of the cover stars on what makes them feel beautiful.

Sultry beauty Ashley Graham, the striking Liu Wen, fresh-faced Adwoa Aboah, green-eyed Vittoria Ceretti and the fierce Imaan Hammam all share their favorite beauty products with Vogue.com readers, while Hadid and Jenner remain absent from the article entirely, save for the featured photo.

This article–published February 12–may be Vogue’s response to the outpouring of upset readers who insist the March 2017 cover is not as diverse as it claims to be. Yes, it includes models from a multitude of ethnic backgrounds, as well as one plus-size model, but Hadid and Jenner–who are, for lack of a better term, conventionally attractive–appear front and center.

“None of the models featured were ‘darker than a paper bag,'” Cosmopolitan adds in its February 9 reaction to the cover, which is ironic given the issue’s theme: “Modern American Woman.”

In an attempt to appease angry readers and reengage the mature audience that it isolated, Vogue.com quickly constructed an article celebrating the beauty of the five more sophisticated cover models.

[source: Twitter user @angelmuxoz]

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